Today "everyone" is online in one form or another, and it has transformed how many people connect, communicate, share and collaborate with others. To think that the Internet really only hit the mainstream some 20 years ago. It has been an amazingly swift and far-reaching shift that has touched people's personal and professional lives.
So it is no surprise that the concept of eGovernment is a hot one and much talked about. However, the reality on the ground is that governments tend not to be the swiftest sort of organizations when it comes to adopting change. (Which is not a bad thing; but that's a topic for another blog perhaps.) Figuring out how to modernize the communication and interaction of government with their constituencies seems to largely still be in the future. Even in countries where everyone is posting pictures taken on their smartphones of their lunch to all their friends (or the world ...), governments seem to still be trying to figure out how to use the Internet as an effective tool for democratic discourse.
The Netherlands is a few steps ahead of most, however. They have an active social media presence which is used by numerous government offices to collaborate with each other as well as to interact with the populace. Best of all, they aren't using a proprietary, lock-in platform hosted by a private company oversees somewhere. No, they use a free software social media framework that was designed specifically for this: Pleio.
They have somewhere around 100,000 users of the system and it is both actively used and developed to further the aims of the eGovernment initiative. It is, in fact, an initiative of the Programme Office 2.0 with the Treasury department, making it a purposeful program rather than simply a happy accident.
In their own words:
The complexity of society and the need for citizens to ask for an integrated service platform where officials can easily collaborate with each other and engage citizens.
In addition, hundreds of government organizations all have the same sort of functionality needed in their operations and services. At this time, each organization is still largely trying to reinvent the wheel and independently purchase technical solutions.